To empower men to reach our God-given potential in every realm of life through the power and grace of The Lord Jesus Christ. To help us become the husbands, fathers, leaders, citizens and role models God created us to be. To present to our families, communities, nation and world an image of men as God-fearing, family-oriented, moral, loving, intelligent, responsible and productive. To glorify The Most High God by walking in true Biblical manhood.

Explanation: In fulfilling its stated mission, K.I.N.G. will improve the quality of life for individuals, families, communities and nations. In other words, the growth and success of K.I.N.G. will benefit society tremendously. By promoting Biblical manhood and helping men become the husbands and fathers God created us to be, we will reduce the rates of divorce, fatherlessness, child abuse and domestic violence. In helping men become the leaders, citizens and role models God created us to be, we will reduce society’s levels of crime, apathy, racism, injustice and inequality while raising its levels of mentorship, volunteerism and productivity.